fashion
The Rise Of Men's Luxury Jewelry During Fashion Week
written by laiba sheraz

Brooches, layered gold chains, and slim dress watches turned up on every men's runway this season, proof that at Fashion Week 2026, the most interesting jewelry box in the building belonged to the men.
The brooch is back, and it did not ask permission. Dolce & Gabbana pinned oversized brooches and floral pin-watches straight onto lapels this season, treating a jacket like a canvas that had been left blank for too long. Armani took the opposite route to the same conclusion, working in minimal, almost ethereal pins that added weight to a suit without adding volume. Both approaches agree on the underlying point: a brooch does something a pocket square cannot. It is metal, it holds still, and it announces that the wearer chose it on purpose.

Photo: Armani runway close-up of a minimalist pin styled on a tailored jacket
Necklaces told a more layered story, literally. Thin gold chains piled on top of chunkier links, mixed-metal pairings replaced matched sets, and pendants reappeared as the anchor piece rather than an afterthought. Pearls crossed over from womenswear in full force, and not the polite, uniform kind: dark-toned, irregular, cultured pearls with visible iridescence, worn the way a signet ring used to be worn, as a marker of taste rather than a shout for attention.

Photo: Runway or front-row shot of a man wearing a dark cultured pearl necklace
Watches told the most disciplined story of the four categories. After nearly a decade of oversized dive watches dominating men's wrists, Fashion Week's 2026 runways confirmed the dress watch's return in full: slim cases, leather straps, precious metals, proportions built for a shirt cuff rather than a wetsuit. The shift matters because a dive watch performs toughness. A dress watch performs restraint, and restraint is the harder trick to pull off in a room full of people trying to be noticed. Crucially, the watch is no longer required to do all the talking on its own. This season it shared the wrist with gold or silver bangles, understated rings, and a delicate necklace or two, stacked with the same intention a woman might apply to hers.

Photo: Men's runway look layering thin and chunky gold chains with a pendant
What ties brooches, chains, and dress watches together is a single, quietly radical idea: men's jewelry is no longer occasional. It used to be deployed for a single event, a wedding cufflink, a father's watch inherited and worn once a year. This season's runways treated jewelry as daily vocabulary, stacked and layered the way a woman has been permitted to for a century. The brooch on the lapel, the pearl on the chain, the slim watch under a rolled cuff, each piece is chosen, not defaulted into, and each is doing specific, deliberate work rather than filling space.
Luxury jewelry houses have noticed the shift in spending long before the runways caught up, and the runway confirmation now gives the trend its cultural permission slip. A brooch costs more to make well than a graphic tee costs to print, and it lasts fifty times longer. That math, quietly, is the entire argument for why 2026 is the year menswear finally treated jewelry as core wardrobe rather than optional trim.

Photo: Close-up of a man's wrist styled with a watch stacked with bangles













